For EU plans, yes, 'Roam Like At Home' applies in Italy; however, UK plans often incur charges post-Brexit, and US plans almost always have high international roaming fees.
If you are traveling from an EU country, your mobile plan's allowances typically extend to Italy without extra cost, but always check your provider's fair usage policy for extended stays. For UK travelers, many major providers have reintroduced daily or per-MB roaming charges for EU countries like Italy since Brexit, so it's crucial to confirm with your specific network provider before your trip. US plans, such as those from AT&T, T-Mobile, or Verizon, generally charge significant daily fees or high per-unit rates for international roaming in Italy, unless you purchase an expensive international add-on.
An eSIM offers a cost-effective alternative to avoid unexpected roaming bills. Our eSIM automatically connects to the strongest available major network in Italy, which could be TIM, Vodafone, or WindTre, and the exact network can vary by plan.